美即好用效应

来自技术传播维基百科
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概念

美即好用效应(Aesthetic-Usability Effect)是指用户通常觉得设计得美的产品比不美的产品好用。

实验验证

东京日立的研究员 Masaaki Kurosu 和 Kaori Kashimura,在他们的研究中“Apparent Usability vs. Inherent Usability Experimental analysis on the determinants of the apparent usability”,证明了“美即可用效应”是成立的。

示例

引用

  1. Bolton, M. (n.d.). Aesthetic-Usability Effect. Retrieved November 22, 2015, from http://www.markboulton.co.uk/journal/aesthetic-usability-effect
  2. Kurosu, M., & Kashimura, K. (n.d.). Apparent Usability vs. Inherent Usability Experimental analysis on the determinants of the apparent usability. Retrieved November 22, 2015, from http://www.sigchi.org/chi95/proceedings/shortppr/mk_bdy.htm